The big data phenomenon gives a spotlight on those who perform in-depth analysis and can link it to quantitative or statistical modeling expertise with business acumen in finding patterns that foretells the performance, growth and future endurance of a company. Data scientists rely on analytics, data mining, sentiments, and predictive models in drawing insights from
Regression analysis helps us understand effect level of the independent variable on the response variable. It also gives more insight on the relationship between the two variables. We can look at an example of a survey where the age of individuals and their salary was captured. To understand if the education of an individual affects
Visualization is an analytical way of converting data into visual context like graphs and maps. This process helps to convert both big and small data into an easier way that would enable human brain to easily understand. Visualization makes it easier to detect trend, patterns and outliers in a group of data. Tableau is the
Introduction Data is classified into two broad categories; Quantitative and Qualitative, based on the techniques employed in the field to gather and analyze data/facts. Researchers need to choose the most suitable methods that can be helpful in collecting relevant and viable data/facts, suiting the monitoring and evaluation of the given project. There is a distinction
Technology has rocked today’s world and every company; be it big or small is yawning to embrace new invented tactics, methods and even programs with hopes of replacing the once re-known tedious manual processes and systems. Among the many shocking innovations, ODK and Kobo toolbox are inclusive as they add value to the field of
Data Science continues to evolve as one of the most promising, in-demand aspect necessary for companies to adopt. As technology advances, data science keeps on developing, prompting organization to subscribe to new innovative methods, strategies, programs and systems in order to be abreast with any changes experienced. The types of data analytics each company needs
Data in the modern world has grown to be a powerful house that drives all businesses across the globe. To develop the most astonishing and decision-based insights, businesses should be hungry for big data. Big Data is not just like any other data until it is well collected and managed. Big data is the combination
Your SEO Checklist The goal of search engine optimization is to have the search engine spiders not only find your site and pages but also specifically rank the page relevance so that it appears at the top of the search engine results. The process of optimization is not a one-time process but requires maintenance, tuning,
WEB MAINTENANCE Web maintenance is the practice of revising, editing and changing a few things in order to give your website a new look. This practice is crucial and important for any business for the sake of real-time services, attract new visitors and retain the already existing ones. Web maintenance also enhances search engine ranking
Talk Code To Me, Software Development Process Do you remember your first mobile phone? Big, heavy, horrible specs, super bad camera or none at all…are those memories coming back? Now, compare it with your current phone. We all agree so much has changed from the physical appearance to the user interface. It is pretty evident that
Marketing Metrics To Track Having practiced basketball for the longest time now, i came to realise the only way you can term yourself the best player is after your skills have been measured during a tournament. During this same tournaments, you learn and improve more on what you are doing. The same applies to marketing.
Importance Of Digital Markeitn In Today’s Market The world has changed and there has a paradigm shift from analog to digital in every aspect including business. People worldwide consume all sorts of information online thus rendering digital marketing the most effective way to reach a targeted audience. Digital marketing is the bridge connecting organizations and
Skills You Should Master To Become A Digital Marketing Expert As technology dominates the world, marketing has undergone a seismic shift thus the rise of digital marketing. The term digital marketer has become a common thing in today’s industry. Many a times it is tossed around like vodka glasses at a Russian wedding without clearly
Telling Your Brand Story In today’s world of social media and numerous technological advancements, spelling out your brand story seems obsolete. I am almost certain you do not think it is necessary to tell a brand story but what you do not know is that story telling brings about a sense of emotions and feelings,
Importance Of Onsite And Offsite Seo For Websites And Blogs Onsite and offsite SEO, also known as on page and off page SEO, are ideally the two main components of the search engine optimization (SEO) process. These two aspects must be done for a successful search engine optimization. SEO is very important as it not
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